Video Thumbnail

how I SHOOT & EDIT my youtube cooking show

Happy new year glad to see everyone back hope everyone had a great break this is gonna be a long one it's a little different hope you stick around till the end because at the end i'l be issuing you a challenge if you choose to accept it enjoy the video in my master class on how to make better cooking videos how to create a cooking show push yourself creatively to make something you might not have thought that you cooked so here we go enjoy it's the new year i guess you could call.

Video Intro

It season 2 this time last year i did not have a cooking show and so it's sort of strange to reflect on everything that's happened this year how many videos i produced and how much i've learned i was not as good at any of the things that i do this time last year and it was through doing two shows a week almost every week of the year in about 1 months i've been able to do something that i didn't think i could do and i get it with the question a lot how do you make your videos i figured i'd just take the time make a really thorough comprehensive masterclass type video on how i make videos my philosophy the thought process that goes into it i'm gonna take a subject which today was going to be something boring like how to cut and chop garlic i'm gonna show you how i would approach that and make it into something that's visually interesting informative. I know a lot of people want to make better videos and i've done a lot of work this year and figuring out efficient ways to make high quality highly edited videos multiple times a week and do that repetitively without burning out let's just sort of jump right into it.

About the Show

Cookbooks all my life watching cooking shows i remember falling asleep as a kid to the food network when it wasn't the food network as you know it today it was like jeffrey rosenthal rosengarten before his name just sitting in a chair and like a talk show it was bobby flay in like this very low-budget show where he was just like this nervous wreck doing a show having no idea what he's doing emeril and of course i fell asleep every night too iron chef japan obviously i followed and watched this stuff throughout my life and one of my learning disabilities is i'm highly visual and i am super dyslexic if you've watched my videos i have a lot of captions and there's almost a spelling error in every video and i won't notice it until the videos posted even if i've reviewed it and edited it so like for me numbers all that kind of stuff doesn't work well and visual is everything. So i've always gravitated towards cookbooks with photos in them cooking shows because if the visual is represented and you can kind of see what's going on but i've always kind of formed my philosophies on how they could be better especially for somebody like me who doesn't really respond to words the way that i do seeing it with my eyes and i noticed over the years food network and all these things they've been come reliant on personality which is important but like i also never see what's going on with the food everything is above camera it's the face it's the smiles it's all of those things they're forced to do and the producers guide them and what they've been trained to do their whole lives. But i'm missing out all the action what's happening here. Right. And so that's sort of where the genesis of the show came from i've been thinking about this for 10 years i started off with a food truck i started a food photography production business that led into video production so everything i've done over the last 10 years has sort of led me to do this in a way that i'm sort of competent in both the food the photography the videography and then the editing this show is a distillation of almost everything that i am and everything i'm good at that wasn't intentional it just happened because they just started doing it the key here is if you want to get better you have to push yourself to do something different something that's not just a tasty video the way that i see it is you either know what you're doing or you don't right. So if you don't know what you're doing or if you're not fully confident in sharing hard educational sort of content then say that and be upfront and then say we're going on there's a journey together to get better we would have this wealth of knowledge that you want to share and then come from an authority point of view and then teach i kind of do a combination of both where i know a whole bunch of stuff that i want to share with you. But there's a whole bunch of stuff i don't know so that's where this show can go it can be a blend of me learning the stuff that i haven't made before with the knowledge technique that i have and then sharing you stuff that is tried and true and then the plans for the show go way beyond all that -. But that's another discussion we're just talking about videos here that whole part about what the food network does and the personality is sort of why i stay up here i don't really want you to see my face i will come down when i'm like really addressing you and look you in the eye because you're right here i can see you right there you're all here i need to talk to you i want you to see how i feel about something what i'm talking about it. But when i'm showing you what i'm doing i want to be out of the picture so that's how the setup goes you need to have a perspective. And it also helps to be thoughtful about how your set is designed i like to change the setup seasonally during the holidays i switched up a little bit more just because the visuals of decorations are a little bit more apparent i probably won't be as crazy about it going forward especially in the winter but like as you see i still have a little greenery. And you know as the seasons change flowers might go there and just being thoughtful about it looking for color looking for something that's a little bit more dynamic then you know just the thing of paper towels or whatever you know i mean just kind of be clean make sure everything's clean everything looks good i take this seriously this is my business this is a real show and if you notice that when i first started i didn't really want to be on camera i didn't want to talk to camera i hated the way my voice sounded i was just very uncomfortable and even my early videos when i talked it wasn't really me and over time i just developed this kind of lazy fair attitude to being on camera where it's like if i don't want to smile i won't smile if i don't feel happy i won't necessarily be happy but i'm not gonna try and be a drag i'm trying to give this feeling of like reality to cooking and how some day-to-day we may feel differently and we cook differently because of it and that's just a part of life. So that's sort of the way i go about it my genuine goal is to turn this into a business for it to make money for it to pay the bills for to fun this show to become more than what it is today i have plans and i'm going to see them through but the main goal is to make sure that there are more people cooking today as a result of this work than there were yesterday and that is genuine from the heart it's the reason i've thought so much about recipes my whole life i feel like there's a huge disconnection between the recipe writers the people who are reading them the people who have different styles of learning.


First let's talk about gear i got this new guy this is the new gopro. So i'm gonna use this to sort of show you what i'm talking about while i talk about it this guy i just got and what's cool about this isn't going to turn this into mouth cam where our pen is your fortress guy here and show you what i'm doing from my perspective why i got this is because the stabilization on this is incredible so all the jerking that my face might do is gonna be okay when i'm using this so that's what the eventual mouth cam is gonna be when it's turned on now this is what i'm looking at it's not a lot of equipment i have two cameras this is the sony a7s 2 and on it is the rode video pro plus mic this guy is my main shooter this guy sits here the camera that i'm looking at right here sony a7s covers me talking it's got all my wide angles it pretty much always sits at 24 frames per second now what is the frames per second it's just how many frames their cameras capturing each second and the difference in them is by adding frames you're going to be able to slow that down a lot in post-production if you're shooting in 24 frames per second you're only gonna be able to slow down like to 80% otherwise your slow motion isn't going to look the way you intended to the way that you see on tv the slow smooth real kind of slow motion that looks nice and crispy you're not going to achieve that unless you shoot at 60 or 120 frames and that is what this guy is shooting with this is the canon 5d mark 3 this is shooting always at 60 frames per second it's the highest frame rate at shoot that. And i can slow it down to 40% in post-production and get a really nice crispy slow motion this has a zoom lens of 24 millimeters to 70 millimeters gives me enough flexibility to zoom in zoom out get wide shots get tight shots i don't usually use like prime lens lenses that don't zoom because i can't afford to be switching out lenses i can sacrifice a little bit of picture quality or flexibility and every decision i make basically comes down to flexibility the camera settings i use for this guy i'm shooting at 1600 iso at about 5.6 aperture one 125th of a second shutter speed you want to make sure if you're shooting at 60 frames per second you're at least shooting at a shutter speed of double that so at least 120. And i have it at one 125th which is perfect i also have it on this newer tripod i used to have it on this guy but the camera kept falling over because this guy is old and it's sort of weak so now i can use it for lights or for this gopro on the camera you're looking at through right now i'm using this 18 millimeter to 200 millimeter super zoom lens. But i use that for is for super tight shots dead-on or finished dishes so i have zoom lenses of both cameras one shooting at 60 frames per second one's locked on a tripod shoot at 24 frames per second that gives me flexibility i have two angles to edit from i can use the two cameras to almost band-aid footage that doesn't look so good when i stutter when i'm looking somewhere else and talking i can cover it up they're basically always recording so they're covering everything that i'm doing so never missing anything unless i actually forget the press record which i do way more than you might think. But when i do miss record on one it's likely i didn't miss record on the other. So i do have a way of sort of making it work it's not ideal but it happens because you're just managing so many things on your own and then of course i have a monitor here this is an aperture 7 inch hd monitor that's connected to my sony. A7s. So i can always see what i'm doing making sure i'm framed properly that's really important i don't have one for this although i did just get the new ipad which is supposedly supposed to be a field monitor for cameras so my goal is to replace the aperture this gap this screen right here with the ipad and then move this to this camera so i can see what i'm doing without moving at all and then the goal is to have a camera over here off to the side. And then i camera right here. And then this camera is also on a tripod which i can reach over this is a photography. Tripod it's not really meant for video. But i like it because i can reach over move it tighten it zoom. In. Zoom out. I have full control over where the camera is pointing and i need that. And i don't have to move. And i have to walk around so if i have a monitor. And i can reach over i can adjust this camera without moving and then i have a field monitor here where i can adjust and zoom in and see everything's in focus because this camera i need to kind of pull focus a little bit more then i don't have to move then i have essentially cameraman set up i have lighting you can see what's going on without even moving or doing anything and that's important and that helps me not have to worry about cameras and just worry about coordinating movements and showing and educating on the board quick talk about the lighting. Right i have two main lights i use some of the ambient life in the kitchen which i don't prefer it gives a little bit of a yellow hue which you'l notice sometimes because it's a different color temperature than the photography lights that i use so if you'l see i'l turn the lights off this is that color light that gives off my camera just adjusted for it because it's automatically adjusting white balance. But that's something that you gotta keep in mind for there's also these lights but they give a yellow hue as well. So i shut those off. And then i have this guy right here which is a jenner a spectral led light it has a diffusing cover on it. And it has all these led panels that is what is giving off the light put that on and i can adjust the brightness. But i never do because i need it and that's my key light that's the main light that's basically lighting everything up. But it's still not enough so i need sort of this fill light especially because i have this camera over here and when you're lighting food backlit food it looks really nice. And so this is my cinematic camera all of my cinematic shots really come from this one. So i want to use this fill light to sort of cover it up and hit the food that i'm working with especially sauces and stuff like that from the back angle which is going to really make the food look better you'l notice the more you work with food there are ways to light it and ways not to ways not to light it is basically shining i also have this little guy this comes in handy and tight situations but you don't want to like light food dead on this shines. Right. So you're gonna get all of those reflections coming out of the food it's gonna not look so good. But if you kind of shade it off to the back it sort of has this glow coming from the back and it just looks more complementary and you have still light coming from other angles that sort of fill in so that's basically my main setup and the lights are important because i want the food to be captured and as true a color as i can and i want it looking as delicious as possible and the way you really get detail is by shooting it with as low of an iso as you can i wouldn't suggest using like automatic on cameras you want to search the dial in these settings i mentioned what the settings work for this guy but camera. I'm using here is one sixtieth of a second shutter speed 5.6 aperture and iso 500 this camera works better in low light than this one. So i have to use 1600 iso to get enough light because i'm also shooting at a higher frame rate and that's all taking light out of the photo there's a lot of camera technical information that goes into cameras and someone who does a really great job of that is the bite shot so i'l link her channel down below if you want to learn the technicalities camera settings and all that stuff she does a really good job of explaining that i'm a to camera setup i have my lights set up i also have to coordinate a photo shoot in my videos so that requires me to have a flash now this is just a little cheap joby clamp that can clamp on to you know anything just like that i have it all together in this setup to create a professional-looking photograph of the food without breaking anything down or setting anything up it all sort of is part of the video set i have this canon speed light. It's a 430 x2 it's as good as a strobe light in any photographs studio. But if you're just scaling down the set which i have a small set here then you can use something like this and it's too harsh to just point at the food in any direction this is the cheapest equipment for photography you can get use this for a year it costs a dollar or something. And i'm ready to take a photo i just set that up here and then boom i have my photography studio set up if i have something with height and one side of the photo has a lot of shadow. Then i just take another one and set it up on the other side so that i'm bouncing light off of one white foam core board into another that's going to fill up the side that's a little darker i know how much is being done in one of these shoots so i don't fuss too much about styling and all that kind of stuff i want it very simple. And you know this is my set there's just the light the camera on the tripod with a take on it a monitor another key light white foam core on a grip head that's on a tripod another camera with a wireless receiver that talks to this so when i triggered this camera this flash goes off like i said i have gopros this is a new one this is highly stabilized this is mouth can i have this other gopro that's in a waterproof case so if i want to get a perspective in the water when i'm pouring like a water in a pot or in the sink or whatever i can use this guy they come with these stickies. Right so if you want to get something stick it on like a microwave if it's on top of your stove so you can get a perspective down below against the wall of your stove to kind of get a perspective like you have an island kitchen and that's where your cooking show is happening these are cheap and they're useful and again i have this other little light that i could fit in weird places it is fairly bright in its own right. And it also has a boost and it's just a good light to have you don't have cameras i know you have an old phone line somewhere you have phone that you use today and figure out how you use these to your advantage these shoot at 240 frames per second when they shoot slow motion and you can edit out all of the slow motion when you're done taking a slo-mo photo on these so at the end of the day you have a clip that is not slowed down but shot 240 frames per second that then you could take in an editing software and manipulate it just like a shot coming from this camera. And then you can have controls so there's no excuse just use whatever you can just start doing it and find interesting perspectives move the camera around you have to find the angle that works for you. And i found these angles help me show you what i'm doing best and of course we're dealing with food right these cameras get filthy there's spots on the camera here it's oil a little lens cleaner get some of this rag you just clean it make sure your stuff is clean you fastest way to ruin all your hard work is to have a smudge on your camera same goes for the phones we touch these. Right. So you got to be careful you gonna make sure that all your lenses are clean these are good this gets all they you do that before you get it wet especially with these things and kind of do what you got to do kind of care for your equipment because this stuff is expensive that's basically all the equipment i use to film i don't.

How To Shoot

Want to just be a guy on camera showing you what i'm doing i want to true format something that is broken up into segments that allow me to not have to make creative decisions when i'm editing so i have this template of what a video is supposed to be and all i have to do now when i shoot a video is fill out the template like i know the shots i need to get the movements i need to make i know when i need to talk and when i don't and so now like i've spent the year figuring that all out so these decisions that used to take me hours take me seconds and minutes because i've already know what the answer is and that comes from experience and just doing it a lot i need to fill out an opening montage which is simply the whole video cut into about 30 to 40 seconds that culminates in the beauty shot that is also used as the cover photo that then gets cut off the video at the end and use this instagram content i have the photo as one teaser on instagram and then i have a video that releases the day of that pushes people to go watch the full video on youtube and then after that i have an opening monologue or dialogue that sort of just tells a story or gives you a clue as to what's gonna happen in the video after the monologue my approach is then to get into the lessons but break it up right talk about what i'm gonna do and then show you what i'm gonna do my whole philosophy on educating about food is obviously i want to teach you a good technique and show you the right ways to do things. But i want to do it in a way that's repetitive and redundant i'm trying to say these things several times in a video i show you the how it's done in the beginning and then i'l show you all that stuff again. And i say things over and over again because it's going to resonate in your mind frequency of a message you won't hear it first time maybe. But the second or third or fourth time it's gonna start to register and that's my method of sort of getting through to you i'm gonna think about something as mundane and boring. Is like how i would show you how to cut garlic i have to fill in all of these pieces and may seem like how could you do that. But it's very easy. Right so first off i see the garlic i'm gonna look at it and be like water sort of the characteristics of it how can i visually showcase this in a fun way to open it up give you a real idea of what's going to happen. So i see it's kind of like a ball it can kind of roll. It can kind of spin. So immediately i'm thinking how do i show this off. Right. So i want to put my camera on make sure i format my memory card erase it and can format it every time before i use it. And so i have all my settings dialed in then adjust this camera all i'm gonna do now is literally just play with the garlic toss it around spin it crashing together drop them i don't know what's going to look good. But i just want to know i have enough stuff that i least have several shots that are gonna work for what i want to do so here it is so now is where i'd start my model this is where i want to kind of talk about how i would purchase this what to look for the importance of buying it fresh and that light in a jar everything i want to say i want to get at you right now because i'm kind of shy. But when i do get talking it's hard to shut me up about something that i like so here we go one of the things i see the most is people going into their group in the into their refrigerator one key is when you're delivering dialogue just keep going don't restart from the beginning you can stitch sentences together. It's not about getting it in one take it's about just getting out what you need to say making it work later at least that's my strategy think lots of blank spaces thinking i don't script much. But i like to kind of wing. It do you have a jar of garlic in your refrigerator that you bought in the store already crushed that is such a travesty to me so boom that's done there's not much that needs to be said you can do your research you could find something interesting about garlic you could provide history you just want to provide value information you don't want to kind of go on a tangent. And you want to stay focused here you want every minute of the video to count so now i'm just going to get go through and kind of do the video. So i've got everything prepared i think that's about as many ways as i want to show how to cut a piece of garlic now what i'l do is i'l go and kind of plate on my cutting board after the montage of how to cook and everything we move into a separate state which is like putting it all together climaxing at the second time i flashed the beauty shot when i'm usually standing on the counter that's the peak of the video everything there after that is the taste test my clothes out. And then the credits and then the post-credits scene which is obviously inspired by superhero movies i'm just gonna find a creative way to sort of plate all this always start off if you're using flashes at 100 iso around 9 or 10 aperture 1 125th shutter speed that's a good place to start. And then you can adjust from there adding more light or less light if you need but that's what i do. And i shut off all the lights because like i said that yellow will come through in the photo i want to control the color temperature in the quality of the light from my photo and by just using the one light that gives me ultimate control over it so let's just get right into it this is the point in which i'm ready to shoot so i wanted to take my camera off the tripod when i get a few b-roll shots plated before i take the photo and this is tough with food because sometimes it's hot i've used the sauce and the timing of this has to be right so having everything set up and just ready to kind of get it on there jump on top take the photo is really essential to making sure that the food is staying the way you want it to look when you're ready to get that good shot actually the first one i wanted to do is this one sliding shot and this is where the final shot i want this camera to slide into so as long as it's set there and it starts there i can reverse the clip even if i push it. And it doesn't land where i want to. I know it started out in the right spot so if i move it like that. And it lost focus or whatever i can then in post-production reverse that clip so it starts on this side. And then when it plays it just moves over. But you can just move it really slow. And you can achieve a slide or movement by just changing the speed and post-production so that could look quicker if i just speed it up and since it was nice and smooth it won't be jerky in post-production. So i got that shot now i need to get the first shot that's going to show in my video which is the sort of i haven't you call it. But it's this move and basically all i do is i set up first. I get my focus point. And i compose the shot the way that i want it to look like then i just lock my arms into my chest take a deep breath like a sniper and make your move i need to set make a smooth motion to a point in which i stop and it's in focus and then move it out. I don't want to kind of like stop i wanted to speed up to a point where it stops here and then slowly moves and then speeds back up it's just like a torque of the body. So i think i got that shot now i want to get my twirling shot it's another thing that you see a ton in superhero movies i just kind of give this feel if like something's different something's not normal that's gonna happen and it's sort of the vibe that i want it to give so again i get my focal point i can't kind of lock you have to be a little looser with this one. And so i know about there. So then i pull back i could then reverse that and then go in try a few times i'm a bad shoulder there it is i'd like to kind of play with like longer movements. And then you play with the speed and sculpt speed ramping you slowdown apart. And you speed it up. And then you slow it back down that's my method of like when i have a long shot or if i need to show you something that is kind of time-consuming i can do that a lot to slow something up to kind of show you the important aspect of that movement and then speed up all the other parts to kind of get you to another point in which i'm going to slow it down again so you can see what i'm doing speeding through the nonsense but instead of keeping it like cutting every scene and making it like visually kind of frenetic. I'm showing you know one shot that is elongated in a way and condensed to show you more information in less times now we just have to take the photo i shot all the lights off i got up here. I have this thing to hold on to i rest my head against the ceiling i know you guys are scared that i'm gonna fall i haven't fallen in a year i'm keeping my fingers crossed this was sort of my style this sort of made people stop and say what is this guy doing get off the to counter some matter with you. And but i like that was something different it was something that caught people's attention and sometimes you need that but how being too controversial or ridiculous so i make sure all my flashes are turned on a few tips on photography you're shooting something that doesn't have height it's always best to take an overhead shot of it anything with height looks great either at a 45-degree angle or like a 90-degree angle dead-on everything is better either side lit or back lit never top lit or front lit diffuse the light. Anyway you can with like a sheet piece of paper that softens the light so it gives this nice sort of look on camera learn flash photography i'm not reliant on any natural light anymore that's how i started it got me into the game. But i was forced to learn it. And i'm so grateful i did because now i feel in control and i'm never at the whim of the light or the season it gets dark early whether it gets dark late. It's nighttime now it's completely dark and you would never know so that's the photo we sort of go down into like be the taste test which we won't have here but i'l talk i'l just say something real quick like so that's it that's it you got nice chopped garlic you know how to do it a few different ways and you know just stay ahead of that jarred stuff i always try to end on something like. Kind of hard. I don't like to say goodbye i don't like to say hello i don't think that comes across as unfriendly it's just part of the show i sort of have this new transition where stuff everywhere that's kind of messed up whatever. And right now when i end a video i come in. And i use my hand as a transition. Right so when i go to reveal everything's clean. And then i can just kind of close out grab my towel do a nice strong pull come in drop the knife obviously that signifies throwing in the towel i'm done with the recipe and thought with the video i could move into the credits state the song i used my logo my name. And then i move into the post credits scene where i do something like talk to you tell you what's going on then i just kind of close out say that's all that i got thanks for watching i'l see you next time take care of yourself and go feed yourself then i end the video now has to go on.

How To Edit

Into editing and at this point this is usually like a monday i need to get this out tuesday afternoon. So i have to go and start this process immediately got to get the footage off the camera that takes a while gotta get that footage into the editing software and you can let that sit and render for a little bit. So like maybe i have dinner. And so i'm gonna show you that process and go up into the office set up the computer and show you how i edit this guy. And then i'm going to put the video together. I'm gonna premiere it for you and show you what the finished product looks like so i see in studio so here we are in the place i spend most of my time the office that i edited got all the footage captured just dumped all my footage into folders i kind of create a general folder for the video and within that folder i create separate folders one for each element of the video a one for my sony camera one for my canon camera and then another for the thumbnail photoshoot but when i edit it i know what footage is. Where. And then it takes a little while for that stuff to render it takes a little bit of time to let the footage render when you get it into your editing software so you have to account that stuff like that's gonna take a little bit of time and since i'm basically doing a video in two days organizing your time is really important if i know any music i just use that time to find the song that i'm gonna use or to grab a quick bite shower to rest a little bit before starting to edit. And so you just kind of kind of figure out your groove one thing i want to say is that contrary to what you might be thinking i'm not a highly skillful editor in terms of like animation and transitions and all of that kind of stuff i literally don't know how to do anything i can kind of compare it to like what i do is what film editors did back in like the 50s i'm literally just chopping up footage playing with frame rates and speeding things up and slowing things down and just arranging stuff. It's just basic editing and there's nothing complicated about what i do to make my videos look good i rely on cameras that produce a good quality image i try to make sure everything's always in focus and then do most of the magic in the editing software so we've got everything in my editing software i just need to make a new project for this video we're just going to go in and import all the footage in chronological order starting with the camera that is only shooting slow motion i do that because that camera is basically the primary camera i'm pulling footage for my montage from so that's gonna be the first part of the editing followed by photo followed by the monologue and all that kind of stuff i don't want to spend hours making creative decisions when i could just have this format that i just need to fill out so i've got all the footage in here what i don't have is my thumbnails edited so what i'l do is i'l go in take all the photos that i shot open up lightroom and lightroom i'm going to edit the photos that i'l use for instagram that i'l also be used for the thumbnail of the videos on youtube so i'l just skim through and pick one that i like that i know that i can edit to a place that's gonna work for me. It's this one all i'm gonna do is click auto and see what that does instantly i like what that did. But i want to make adjustments so i'l bump up the contrast see what a little bit more light does put some clarity into there just make it a few little micro adjustments to whatever the computer or the ai decided it's gonna make this look the best i don't scrutinize too much again for me done is better than perfect because i give myself such a short amount of time to do it that you cannot scrutinize over these things for hours like if it's not a perfect photo it's as perfect as i could have gotten it in the time i gave myself and good enough for me right now i'm about getting the best product that i can out there as fast as i can as often as i can and that's just my strategy so it'l go down add some sharpening. And then i like to add a little vignette make it a little bit more moody and in my style also this trail off over to here allows my logo to fit in the thumb and stand out and pop i can even go in and make little adjustments to the exposure where things may be a little too dark for my taste looks good i'm gonna copy these settings i'm going to export this guy just to my desktop then i'm going to crop it for instagram export that guy and then i'l make sure i have one that worked for my instagram story and then i'l export that as well then i'm just gonna go in. And i'm gonna take my footage select all press e on the keyboard to place all that footage at the end playback. And then it just puts everything in chronological order all that footage goes in there. And then i have what'l probably end up an hour and 30 minutes of footage from two cameras kind of laid on top of each other probably about like 30 minutes on each camera which is what it kind of took me to shoot that part now i have to turn all this into my format just going to spend some time now breaking this footage down into smaller pieces and sort of arranging it where i want before i slow it down before i start to really edit it. So it's like a pre edit there's different phases to the edit for me this is the prieta this is getting all of the nonsense out all of the all of the me walking around not doing anything actually related to the video is setting up preparing all of the junk that i recorded which i do record almost everything because you never know what you're gonna get in those whether you can make bloopers or whatever just keep it i find it's useful even though it does take a hard drive after a hard drive after hard drive for me that's what i'm doing right now and what i do is i basically only use the blade tool just cook be on your keyboard if you're using final cut and what that does it allows me to scan the footage i just make that cut. So i remember i want to start here where i just start playing around with the garlic so let me make cut there. So i know i can play within all of this and make something cool happen with all that activity then the montage i can start to cut out any talking bit that i don't need to go straight into all of the action and i'm just looking for the coolest best looking bit most visual scenes that i can i'm just gonna go really rough just give myself some good footage to play with when i'm editing it also allows me to see what looks cool like does it look cool sped up does it look cool or slow or does it just look cool normal so it allows me to kind of go through the footage find the right spots that i need that are gonna end up in my final video and just start a process of elimination essentially i'm taking an hour and a half of footage. And i'd like to get it to a point where it's like 15 20 minutes before i start to actually edit. So i'm like i'm creating 15 minutes of footage to edit rather than an hour and a half so it does take some time this is a huge portion of it which is just sort of skimming through the stuff finding out what you need finding out what you don't and then moving on to a second phase of editing which is actually starting to play with clips move stuff around bring all the elements together to create this format that i look for in every video here's an example right here of where i didn't have the camera recording when i started the plate. So i just have it right here. So i'm going to cut that off i'm gonna go into my other camera and find that point where i start the plate and just kind of filling again you know you use what you got is it annoying that i missed that clip. Yes. But it's not the end of the world when i go back to that clip and back to where i started so this is my final shot and then before that i know i shoot my opening scenes which are the weird camera movements. So i know that's the last shot before i put thumbnail in so what i can do is go in grab my thumbnail toss it in there adjust the size and then go to my opening footage. And i need to bring this over to the beginning maybe i want it here you're just finding the right two clips that look best and then just getting all the nonsense all the junk all the bad footage out of the way. Okay. So like 30 minutes of footage has turned into about three minutes and 15 seconds of footage so that's gonna then condense down into 30 seconds for my montage so that's part of a pre edit i have some music selected. But i haven't put it in. Yet so there's no need to really fine-tune it until i have the music because the music is going to be the driving force in determining the tempo and the rhythm and the pace of the video music is essential for me i kind of grew up in the marketing world commercials the way that commercials sort of hit to music boom every clip kind of hit to it. And it added this sort of excitement and made it just a little bit more entertaining to watch so i've always been inspired by that it's a theme on youtube that i've also been inspired by. And i try to have a balance between my cuts and the music and not being too intense sometimes i fail at it other times i hit the right balance it's a game of practice. And you know you got to do it wrong to the see and determine for yourself that wasn't the right way to do it i basically spend a lot of time i go to soundcloud i basically will search through all the artists that i have i have a list of like hundreds of songs that i know i can use so let's just see you're just looking for a beat sort of steady boom and it paces your shots out. So i know like after one four count of this song i switched to another shot or i create some other visual movement in the frame that keeps it interesting. So let's try and find one you can follow that piece so you have to like listen to the song a few times you have to hear for the kick drum here for the bass here for those beats that give a song or rhythm. And you're gonna use that to create that same sort of vibe and rhythm into your videos i also try really hard to pick a song that best embodies whatever it is i'm doing if it's possible like for christmas my christmas series i wanted the theme of christmas music a because i love it and it just was going to give the vibe. But i was looking forward to the videos the music makes or breaks it for me it adds a lot of emotion it has a lot of feeling and when we're talking about cooking and love and all of these things that i talked about i find it reinforces that message and that you just get a feeling and that's what i'm sort of trying to create when people watch the videos. So i'm just going to go ahead see that's easy to edit - it's gonna be perfect to show you how i use those beats in a video. So let's just download it i'l make sure that i link my soundcloud playlist so if you're interested in using some of this music you have access to it just make sure you send them an email or message requesting permission first place that at the beginning i always lower the audio to about negative 10 decibels at least depending on the mixing of the song some are louder than others but you can't have it at the normal decibel level it has to be lowered when you're not talking to about negative 10 and when you are talking i drop it to about negative 30 so there's that aspect of it as well you have to pay attention to when i first started i didn't pay attention to the decibel level and blowing out people's speakers and it's embarrassing when somebody tells you that so it's a good lesson to learn early so now i sort of want to do. Is i've got my song picked out i'm gonna go through my audio i'm gonna zoom in any plate anywhere that i'm talking soom into the timeline. And then i'm gonna start to clean it up i know that when i speak i need to sort of bump the decibel level up a little bit about pop plus 6. And then i'm gonna go with my blade i'm gonna see any of these big gaps right here i'm gonna make cut. So it looks like i stopped talking here. And then so i want to make sure i lower the decibel level a little bit when i'm dealing with food. And then i'm gonna do like i did with the montage just do some rough edits get it kind of pre edited maybe that's a cool shot throw that in there edit the junk out so as you can see this is all junk not doing anything here then your computer just renders slows down a little bit. And you got to deal with that part of the life we live i showed this a little bit here so don't really need to show me peeling everything and then adjusting a camera so i cut that all out i almost don't even have to listen to no there's just nothing there i just have two perspectives i want to cover those two perspectives and then move on to the next clip and what i'm editing this area the area of the photo shoot in the video i'm looking for a clip of me shooting it when the flash is bright on the screen and the shutter is loud i want that sound effect when i take the photo and then transition into the actual shot that i'm taking so now we're towards the end of the video and then i basically have to create it done. I just will go into an old video most recent video where i know my patreon list is most up-to-date and i will just copy and paste it and pull it into my new video and then just update all the music artists i used and any new patrons that came in the last week or so i add them any left i have to remove them which is the case this week and there you have it that pre edit got now and a half footage down to 1 minutes usually on a longer video this wasn't very long video it's about 20 to 30 minutes before i start to do the main edit then i'm ready to sort of punch in the music editing can be a grueling process you have to really focus and stay in there it's not a multitasking thing you have to just be in it you have to get into a momentum you have to get into a groove into like this sort of zone that a lot of other things may not require so intensely but if you're gonna get this done in a short amount of time which youtubers have to do or video producers in general like this is going to be something you have to really focus on so i've got the structure and the format laid out i've got my opening montage here my cover photo here i just need to put some words in there i've got my opening dialogue i've got the montage set i'l just go in and do some of the mindless work which is just sort of cleaning up all these bits here tightening them up any cuts i made i'l go through i don't need to hear anything so i can have some music playing in the background or something to just add a little variety and then i just go through and i bang it out i progressively take out i'l start to slow footage down. I have secondary camera footage that i need to splice in with my main camera footage so during the recipe montage to add all the cool shots i need to add in the canon cameras footage i need to cut them up and i need to divide it so like i'l use the sony footage for like a four count mmm boom then cut to the canon footage boom four count then cut to a different foot from a different shot from the canon camera or they cut back to the sony. And i'm just constantly doing that throughout the video and that's the process of editing taking sentences that i can't get out and splicing them to make a coherent sentence that it kind of appears to you. But really it's just lots of cuts and then playing with speed ramping taking a footage that is shot in 60 frames per second slowing it down to its maximum capacity while still maintaining the quality which is about 40 percent of its normal speed and then i'l find spots that are important. So if you're talking about a longer sort of cutting motion i want to find all the spots that visually look cool slowed it down. And then i will speed up to the next point that i want to slow down so you can see these like a 30 second clip turns into a five second clip. But you still get all of the action that's happening in the frame so you get a context of what's going on so that's the purpose behind those kind of speed ramp shots where it's a side angle taking a longer clip using the method of playing with speed to slow it down and speed it up in a way that takes that long clip and truncates it down to a smaller clip that says the same amount without losing any sort of important information that i'm trying to convey so then this editing process is just going through the timeline getting that montage down to 30 seconds making it look cool making sure i have all the best bits in there from all of the footage that i shot and then turning everything that i shot into what you will then see as a final video there then be a final edit where i go in and add some captions if i need to and just make sure everything hits right to the music the way that i like everything kind of comes together at the end so i'l show you a little bit of how i do that. And then we'l wrap this up and i'l show you what the final product is another thing you're gonna want to do. Is. You're gonna want to listen to your song in the editing software and using the m key m stands for marker in the editing software and you can basically go through and placing marker on every beat that you want to hit so if you want to make an edit on all the beats you can have that laid out all in the song before you start editing so you gotta do something kind of like this when you start and just use it like a drugs then you're just gonna go through and start to cut down clips so that they hate to the beat and that montage starts to come together so just gonna go through and edit let's take this clip for example it's got a five second clip of me slicing the garlic in half so i need to slow it down then it becomes like an eight second clip but there's cool movement in there. But it's too long. So i want to use speed ramping to slow that down. So maybe i will start with it slow until you start to move the knife i want to start when there's movement. So then right when this beat hits i'm gonna make a cut till about there and fast forward maybe let's see what two times the speed looks like cleaning it up a little bit so now let's review the montage to see if our clips are the right length they hit the right time and how they sound that looks good for me so here it is the video is completely.

Final Video "How To Cut Garlic"

Done it's edited. And it's ready to publish at this point take a look i hope you can see how the movements that i taught and all those things come together to make something that could be seen as very boring it could be a very boring video topic but if you think about it and you kind of put a little effort and a little finesse into it you can come out with something great. So here it is how to cut garlic do you have a jar of garlic in your refrigerator that you bought in the store already crushed that is such a travesty to me because there's so much good in whole cloves of garlic you don't know what's in all that stuff there's so much health benefits to garlic people swear by it just eating it raw when they're sick the flavors better for you garlic powders has its place but not as a replacement for fresh garlic i'm gonna run through quickly a few ways to kind of break these down so let's just get right into it whole cloves curl up your fingers use the tip of your knife the thinnest so you can get the thinnest slices from that use this nail to guide them in that shape but an easier way to do it in a faster way just take one of these. And then you can rock top you can tap shop now let's show you how to turn it into a paste take microplane be careful of your fingers this hurts bad when you cut it you could then add salt and an even further smashes but there you go that's mean. That's garlic puree put a little oil in there. And then it's the same stuff you have in the jar except fresh way better sometimes i just want garlic crushed. And then i want to be able to remove it i really just don't need it chopped at all. But i just need the flavor. And so then i just want to smash it you can give it kind of like a little crack to release its juice or if you really want to like puree it quickly you could smash it harder and it just breaks up even more and it's that much easier to just chop through another way i like to cut it is sort of like a small dice the same way i would do an onion so doing like horizontal cuts and then vertical cuts and then dicing it really fine we usually do we're just gonna cut it in half that makes it easy to peel skin off just like that to take your knife just one maybe two cuts horizontally. And then you wanna just roast the whole head of garlic and some oil and salt cut it just like that you can squeeze it out that's it you got nice chopped garlic you know how to do it a few different ways thank you so much for watching and you know just they had that jarred stuff.

Not Another Cooking Show Challenge

There it is guys that's all the work that goes into making these videos the making of this actual tutorial masterclass video took four days and it was a mind-bending perplexing inception like video within a video that scared me from the beginning it's so different from what i normally do and i was worried about its execution. But like i did last year i wanted to start this year off challenging myself do something that i was uncomfortable doing and this was somewhat uncomfortable for me to do somewhat uncomfortable for me to do i put the work into this because 2018 was my year to stop making excuses and to push myself to the limits and i want to encourage you to make 2019 year eliminate the excuses learn more skills practice them improve on them do it consistently go out and make 80 videos this year prove to yourself you can do it like i set out to do last year you will be amazed at what you can do if you just focus your energy towards it and if you need some extra motivation then i got something for you it's a new year it's not time to make resolutions it's time to just do time to take action. So i'm issuing them not another cooking show challenge i've walked you through everything i do to make a video granted i know some of you don't have the equipment i do. But again you have cell phone cameras that shoot in 4k and at 240 frames per second they can do everything that the cameras that i use do just get creative move the cameras around play around if you want to copy me you can copy me if you want to parody me that's super cool too i just want to see what you can do when you push yourself to the limits try to set your personal bar a little hire a lot of you i know make fantastic content and this is by no means like i dig it anybody. But this is for the people who want to improve their skills all this stuff that i shared with you is something that i want to be a value and a benefit to you and to help you in any way possible and now that you have sort of a basic understanding of how it's done i put it in your hands let's see what you can do make your videos post them on youtube on instagram wherever if the posting on youtube just tag them not another cooking show challenge with the subject of the video and whatever you're teaching tag me on social media hashtag not another cooking show challenge i'l be promoting all the ones that i see and in a few weeks or a month or so if enough of you do it then i'l make it my own video highlighting some of my favorite attempts if you're curious about any of the gear that i've used i have a whole amazon store with a gear section laid out of everything that i use plus everything i plan on upgrading to so you have sort of a variance and scale and price go check out joanie simon over at the bite shot make sure you dive deep into her videos learn the technicalities of cameras the goal here is to inspire yourself and to help inspire others i want to prove to people that not only can have anybody cook if they set their mind to it but anybody can produce content around the passions they love anybody can get into video anybody can be a director tog refer a chef a videographer or whatever you just cast to practice and do it there are no rules to this challenge just be yourself put yourself and your personality into your renditions i'm excited to see what you guys can do on top of that i want to give everyone who's watching an opportunity to win a little bit of the gear that i worked to produce last year and that i've been wearing almost every day since i've gotten it is super comfortable so i wanted to share that with you guys giving away long-sleeve shirt it's a beaut i've got a hoodie not another cooking show hoodie made with a premium fabric and it's the most comfortable shirt you're gonna wear and then of course you're gonna need one of my towels so in order to win one of these you got to just leave a comment a thoughtful comment tell me what you learned in this video what you found helpful anything i missed that you're curious about just any general questions or the topic of food and food videos i'l be choosing a random winner later this week i mainly have medium sizes a few large sizes so hopefully you're medium that's all i got today see you next time with our regularly scheduled programming until then take care go make some videos of course go feed yourself.

👇 Give it a try